Mobivity vs TapMango

Mobivity began as a text-message marketing platform for restaurants and now sells Connected Rewards, which places brand offers inside mobile games so restaurant, convenience and fuel brands can acquire and win back customers. TapMango is a loyalty and customer engagement platform for small and mid-sized food and retail businesses. Both are listed under Loyalty & Rewards. They differ in audience, platforms and integrations.

Key differences

  • audience

    The audiences they list differ. Listed for one product only, for example: Mobivity: Restaurant and convenience chains seeking new or lapsed customers; TapMango: Cafes, coffee shops, bakeries and juice bars.

  • platforms

    Listed platforms: Mobivity: Web; TapMango: Web, iOS, Android.

  • integrations

    The integration lists differ. Mobivity names 18 integrations and TapMango names 7 integrations. 1 partner appears in every list.

  • company background

    By headquarters, Mobivity (Chandler, United States) and TapMango (Toronto, Canada).

Side by side

Mobivity vs TapMango: side-by-side comparison from published vendor information
FieldMobivityTapMango
What it isMobivity began as a text-message marketing platform for restaurants and now sells Connected Rewards, which places brand offers inside mobile games so restaurant, convenience and fuel brands can acquire and win back customers.TapMango is a loyalty and customer engagement platform for small and mid-sized food and retail businesses.
Best forRestaurant and convenience chains seeking new or lapsed customers; Game developers monetising playersCafes, coffee shops, bakeries and juice bars; Fast-casual and quick-service restaurants; Multi-location brands
Pricing modelQuote onlyQuote only
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWebWeb, iOS, Android
CountriesNot publishedNot published
LanguagesNot publishedNot published
Number of integrations187
CertificationsNot publishedNot published
Security practicesNot publishedNot published
FoundedNot publishedNot published
HeadquartersChandler, United StatesToronto, Canada
OwnerConnected Rewards moved to Mistplay's LoyaltyPlay (per the vendor's site)Not published
Last reviewed29 September 202629 September 2026

Integrations

Named by both

  • Toast

Named only by Mobivity

  • Adjust
  • AppsFlyer
  • Branch
  • Braze
  • Electrum Loyalty
  • Kochava
  • Marigold
  • mParticle
  • OLO
  • Oracle POS
  • P97
  • PAR | Brink Pos
and 5 more
  • PAR | Retail
  • Paytronix
  • Punchh
  • Micros Simphony
  • Stuzo

Named only by TapMango

  • Clover
  • Lightspeed R-Series
  • Lightspeed X-Series
  • Mindbody
  • Shopify
  • Square

Which to choose

Mobivity

Choose Mobivity if your business matches one of the audiences it is listed for: Restaurant and convenience chains seeking new or lapsed customers; Game developers monetising players.

Weaker fit: Independent or single-site food businesses. The site addresses restaurant, retail and fuel brands and game developers, and the text-message marketing product it started with is no longer described.

TapMango

Choose TapMango if you are in one of these groups: Cafes, coffee shops, bakeries and juice bars; Fast-casual and quick-service restaurants; Multi-location brands.

What we could not confirm

Mobivity

  • Prices and contract terms
  • Founding year
  • Whether the original restaurant text-messaging product is still sold
  • Employee count
  • Funding

TapMango

  • Any price, contract term or free trial
  • Full POS integration list (the vendor says 40+ integrations but shows only a logo image)
  • Founding year (the vendor says loyalty-first since 2011), funding, team size, security certifications
  • Countries of sale and languages

Go further

Mobivity profileTapMango profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

Mobivity, reviewed 29 September 2026

  1. Home page, customer quotes, officeshttps://www.mobivity.com/
  2. Connected Rewards move to Mistplayhttps://www.mobivity.com/how-it-works/overview
  3. Brand offeringhttps://www.mobivity.com/how-it-works/brands
  4. Developer offering, attributionhttps://www.mobivity.com/how-it-works/developers
  5. Partner integrationshttps://www.mobivity.com/partners
  6. Company storyhttps://www.mobivity.com/about-us
  7. Investor overviewhttps://ir.mobivity.com/