Owner.com vs UpMenu

Owner.com is an all-in-one platform for independent restaurants that combines a search-optimised website, direct online ordering, a branded mobile app, loyalty, email and text marketing, delivery and a point of sale. UpMenu is a modular restaurant platform for taking orders directly from a restaurant's own website and branded mobile app instead of through delivery marketplaces. Both are listed under Online Ordering System. Where the profiles show a difference, it is in price, audience and platforms.

Key differences

  • price

    Starting prices: Owner.com at USD 249 per month; UpMenu at USD 49 per month. They are in one currency and billed on the same basis.

  • audience

    The audiences they list differ. Listed for one product only, for example: Owner.com: Independent restaurants and small groups; UpMenu: Independent restaurants wanting direct orders.

  • platforms

    Listed platforms: Owner.com: Web, iOS; UpMenu: Web, iOS, Android.

  • integrations

    The integration lists differ. Owner.com names 6 integrations and UpMenu names 24 integrations. 4 partners appear in every list.

  • company background

    By founding year, Owner.com (2020) and UpMenu (2012).

Side by side

Owner.com vs UpMenu: side-by-side comparison from published vendor information
FieldOwner.comUpMenu
What it isOwner.com is an all-in-one platform for independent restaurants that combines a search-optimised website, direct online ordering, a branded mobile app, loyalty, email and text marketing, delivery and a point of sale.UpMenu is a modular restaurant platform for taking orders directly from a restaurant's own website and branded mobile app instead of through delivery marketplaces.
Best forIndependent restaurants and small groups; Restaurants cutting third-party delivery fees; Restaurants wanting a website, ordering and marketing from one vendorIndependent restaurants wanting direct orders; Restaurant chains; Pizzerias, food trucks and bakeries; Restaurants also taking catering or pre-orders
Pricing modelSubscription per locationModular subscription
Starting priceUSD 249 per monthUSD 49 per month
Free planNot publishedNo
Free trialNot publishedYes
ContractNone; month-to-monthNone (monthly subscription)
PlatformsWeb, iOSWeb, iOS, Android
CountriesCanada, United StatesNot published
LanguagesNot publishedNot published
Number of integrations624
CertificationsNot publishedCCPA, GDPR
Security practicesNot publishedNot published
Founded20202012
HeadquartersNot publishedLodz, Poland
OwnerNot publishedNot published
Last reviewed29 September 202629 September 2026

Integrations

Named by both

  • Clover
  • Lightspeed
  • Square
  • Toast

Named only by Owner.com

  • DoorDash
  • Uber Eats

Named only by UpMenu

  • Adyen
  • NCR Aloha
  • Apple Pay
  • DoorDash Drive
  • Glovo on Demand
  • Google Analytics
  • Google Pay
  • GoTab
  • Klarna
  • PayPal
  • ShipDay
  • Simphony
and 8 more
  • Squarespace
  • Stripe
  • Stuart
  • Uber Direct
  • Wix
  • Wolt Drive
  • WordPress
  • Zonal

Which to choose

Owner.com

Choose Owner.com if your business matches one of the audiences it is listed for: Independent restaurants and small groups; Restaurants cutting third-party delivery fees; Restaurants wanting a website, ordering and marketing from one vendor.

UpMenu

Choose UpMenu if you are in one of these groups: Independent restaurants wanting direct orders; Restaurant chains; Pizzerias, food trucks and bakeries.

What we could not confirm

Owner.com

  • Headquarters today
  • Series D date and investors
  • Employee count
  • Security certifications
  • Contract terms beyond month-to-month
  • Full POS integration list

UpMenu

  • List of countries served and interface languages
  • Security certifications and hosting details
  • Funding and employee count
  • Names and store listings of any UpMenu-owned mobile apps (the branded apps are per restaurant)
  • Availability date of the POS module (marked coming soon)

Go further

Owner.com profileUpMenu profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.