Cheerfy vs DOOD vs Pepper vs Servy

Cheerfy is a restaurant platform that combines a branded online ordering shop, a QR pay-at-table option, self-service kiosks, and a CRM with loyalty cards and marketing automation. DOOD is a French SaaS suite for digital ordering and data in food and beverage. Pepper is a UK hospitality platform (PepperOS) that combines a branded mobile and web ordering app, loyalty and rewards, marketing campaigns and a management portal, plus Quickpad, a handheld device for table-side orders and payments. Servy is an enterprise ordering and payment platform for airports and other large hospitality venues. All four are listed under Online Ordering System. Where the profiles show a difference, it is in audience, platforms and integrations.

Key differences

  • audience

    Audience differs between the profiles. Listed by one product alone: Cheerfy: Restaurant chains wanting direct orders and loyalty; DOOD: Multi-site restaurant networks and franchises; Pepper: High street restaurant and pub groups; Servy: Airport concessionaires and airports.

  • platforms

    They do not run on the same platforms. Cheerfy: Web; DOOD: Web; Pepper: Web; Servy: Web, iOS, Android.

  • integrations

    On integrations, Cheerfy names 2 integrations, DOOD names 27 integrations, Pepper names 32 integrations and Servy names 38 integrations. 2 partners appear in every list.

Side by side

Cheerfy vs DOOD vs Pepper vs Servy: side-by-side comparison from published vendor information
FieldCheerfyDOODPepperServy
What it isCheerfy is a restaurant platform that combines a branded online ordering shop, a QR pay-at-table option, self-service kiosks, and a CRM with loyalty cards and marketing automation.DOOD is a French SaaS suite for digital ordering and data in food and beverage.Pepper is a UK hospitality platform (PepperOS) that combines a branded mobile and web ordering app, loyalty and rewards, marketing campaigns and a management portal, plus Quickpad, a handheld device for table-side orders and payments.Servy is an enterprise ordering and payment platform for airports and other large hospitality venues.
Best forRestaurant chains wanting direct orders and loyalty; Multi-brand or food-hall operatorsMulti-site restaurant networks and franchises; Small chains and independents; Food courts and dark kitchensHigh street restaurant and pub groups; Brands wanting an own-branded ordering and loyalty app; Table service venuesAirport concessionaires and airports; Stadiums, venues and lounges with many outlets; Hotels and resorts; Restaurant brands wanting QR or kiosk ordering
Pricing modelQuote onlyQuote onlyQuote onlyQuote only
Starting priceNot publishedNot publishedNot publishedNot published
Free planNot publishedNot publishedNot publishedNot published
Free trialNot publishedNot publishedNot publishedNot published
ContractNot publishedNot publishedNot publishedNot published
PlatformsWebWebWebWeb, iOS, Android
CountriesNot publishedFranceUnited Kingdom, United StatesAustralia, Canada, Ireland, United Arab Emirates, United Kingdom, United States
LanguagesEnglish, SpanishEnglish, FrenchNot publishedNot published
Number of integrations2273238
CertificationsNot publishedNot publishedNot publishedNot published
Security practicesNot publishedNot publishedNot publishedNot published
FoundedNot published2018Not publishedNot published
HeadquartersNot publishedLyon, FranceNot publishedHouston, United States
OwnerNot publishedNot publishedNot publishedGrayMatter Software Services (acquired Nov 2024)
Last reviewed29 September 202629 September 202629 September 202629 September 2026

Integrations

Named by all four

  • Apple Pay
  • Google Pay

Named only by Cheerfy

Every partner Cheerfy names is also named by another product here.

Named only by DOOD

  • Brevo
  • Cashpad
  • CMI
  • Como
  • Hey Pongo
  • Hubrise
  • L’addition
  • Lydia
  • lyf pay
  • Oracle Micros
  • Otter
  • PayGreen
and 9 more
  • Rushour
  • Shipday
  • Stuart
  • TCPOS
  • Uber Direct
  • Voucherify
  • Yavin
  • Zelty
  • Zerosix

Named only by Pepper

  • 3sPOS
  • Access
  • Acrelec
  • Acteol
  • Airship
  • Bloomreach
  • Dojo
  • Goodtill
  • Guestline
  • Kurve
  • Master card
  • NCR
and 13 more
  • Aloha
  • NFS
  • Oracle
  • Playable
  • Square
  • Tevalis
  • TipJar
  • Toast
  • Toggle
  • Wireless social
  • Worldpay
  • WRS
  • Zonal

Named only by Servy

  • Agilysys Infogenesis
  • NCR Aloha
  • American Airlines
  • AtYourGate
  • Braintree
  • CBS Northstar
  • Chowly
  • Coates
  • Dinerware
  • Elo
  • Expensify
  • FreedomPay
and 20 more
  • Infor Hospitality
  • Micros RES 3700
  • Mulesoft
  • NETS
  • Olo (Direct)
  • Oracle STS Gen 2
  • Brink by Par
  • POSitouch
  • Priority Pass
  • Pyramid
  • SAP Concur
  • Simphony 1
  • Simphony 2
  • Spreedly
  • Squirrel
  • United Airlines
  • Valuedynamx
  • Venuetize
  • Verifone
  • XPIENT

Which to choose

Cheerfy

Choose Cheerfy if you are in one of these groups: Restaurant chains wanting direct orders and loyalty; Multi-brand or food-hall operators.

DOOD

Choose DOOD if your business matches one of the audiences it is listed for: Multi-site restaurant networks and franchises; Small chains and independents; Food courts and dark kitchens.

Pepper

Choose Pepper if you fit its listed audience: High street restaurant and pub groups; Brands wanting an own-branded ordering and loyalty app; Table service venues.

Servy

Choose Servy if you fit its listed audience: Airport concessionaires and airports; Stadiums, venues and lounges with many outlets; Hotels and resorts.

What we could not confirm

Cheerfy

  • Prices and contract terms
  • Named integrations (the vendor shows logos without names)
  • Countries served
  • Founding year, headquarters, funding, team size
  • Security certifications
  • Mobile apps for staff

DOOD

  • Pricing
  • Contract terms
  • Funding amounts (investors named but no rounds)
  • Headcount
  • Support channels
  • Security certifications
  • Countries of operation

Pepper

  • Prices and contract terms
  • Headquarters, legal name and headcount
  • Funding
  • Security certifications
  • Languages

Servy

  • Any price or plan tiers
  • Founding year, legal entity and team size
  • Funding history
  • Security certifications beyond PCI-compliant processing wording
  • Contract terms
  • Interface languages available
  • Whether Order@ and kiosks are sold to single-site restaurants

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.