Fidelimax

Fidelimax is a Brazilian loyalty platform that lets small and mid-sized retailers, restaurants and service businesses run points and cashback programs. It adds WhatsApp, email and SMS campaigns, customer referral, NPS surveys and white-label customer apps, and connects to more than 50 POS, ERP and delivery systems. The site is in Portuguese.

Last reviewed

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Home page of Fidelimax's website
Fidelimax's website on 30 September 2026
Best for
Restaurants, cafes and sushi/delivery businesses in Brazil, Small and mid-sized retailers starting a loyalty program
Pricing
From BRL 179 per month
Runs on
Web, iOS, Android

Who it is for

  • Restaurants, cafes and sushi/delivery businesses in Brazil

    The site has restaurant, cafe and sushi segment pages and native links to Brazilian restaurant systems such as Saipos, TOTVS Chef and iFood.

  • Small and mid-sized retailers starting a loyalty program

    The vendor pitches it to small and medium retailers with a self-service setup and human support by chat and WhatsApp.

  • Chains with many stores

    Higher plans cover up to 50 stores or unlimited stores, and the top plan runs on dedicated infrastructure.

What it does

  • Points loyalty program

    Customer registration, points rules, expiry and prize redemption.

  • Cashback

    Returns a percentage of the purchase as balance for the next visit, with rules by purchase value and a balance expiry the business chooses.

  • WhatsApp marketing (ChatMax)

    Automated WhatsApp messages such as win-back and cashback reminders; ChatMax Mini is included in all combos and ChatMax Plus uses the official Meta API.

  • Email and SMS marketing

    Ready templates, tag-based segmentation and automatic sending.

  • Automatic notification flows

    Welcome, win-back, expiring balance and NPS messages sent automatically.

  • Referral program

    Customers share a unique link and both they and the friend earn rewards, with the funnel tracked.

  • NPS satisfaction survey

    Automatic NPS survey after each purchase.

  • Customer tiers and tags

    Bronze to Diamond tiers and custom tags for segmenting campaigns and reports.

  • Points and cashback accelerator

    Extra points or cashback on chosen days, hours or products to fill quiet periods.

  • White-label loyalty app

    Customer app published on Google Play and the App Store under the merchant's own brand, with unlimited push notifications included.

  • Fidelimax POS

    Web or tablet point of sale to register customers, award points and redeem prizes, free on all plans for businesses without an integrated POS.

  • Invoice photo submission

    Customer photographs a receipt and OCR plus AI credit the balance without a POS integration.

  • Predictive AI sales forecast

    Daily forecast of revenue and transactions built from program data, seasonality and other factors.

  • Anti-fraud panel

    Detects suspicious behaviour in the program.

  • Dashboard and reports

    Real-time metrics on active customers, average ticket, frequency and segmentation.

  • Gift vouchers and birthday rewards

    Gift cards and automatic birthday messages with extra balance.

Pricing

Starting price
From BRL 179 per month
Pricing model
Subscription per business
Minimum contract
None stated for the standalone plans (monthly, cancel any time)
Free plan
No
Free trial
Yes

Standalone plans: Fidelize R$ 179 per month (up to 10,000 customers), Max R$ 249 (up to 50,000) and Corp R$ 749 (up to 350,000), monthly and cancellable any time; an annual option saves about 20%. Optional add-ons include Android or iOS white-label apps (R$ 99 per month plus setup each) and ChatMax Mini (R$ 89 per month). Combos Start, Pro and Vip bundle plan, apps, WhatsApp and onboarding mentoring; their prices are not on the combos page. The signup page offers a free trial with no card.

How it compares

Compared with the 12 products in Loyalty & Rewards that have a profile on this site. These figures describe the category. They are not a recommendation.

  • Names 28 integrations. The median in this category is 8.
  • Does not have a free plan. 0 of the 3 products in this category that say whether they have a free plan do.
  • Has a free trial. All 5 products in this category that say whether they have a free trial do.
  • One of 3 products in this category with an iOS app. One of 3 products in this category with an Android app. 12 products in this category state their platforms.
  • The category's 10 most-named integration partners are Toast, Shopify, Square, Zapier, Clover, iiko, Lightspeed, NCR, Olo, Brink. Of these, this product's listing names Shopify, Zapier.

Works with

Accounting
BlingOlist ERPOmieVhsysTagPlusGestãoClickSIGE CloudVarejOnline
Delivery
iFoodAnota AíDelivery Direto
Other
ShopifyNuvemshopTrayVTEXWooCommerceLoja IntegradaPipedriveZapierMaken8n
Point of sale
SaiposSischefTOTVS ChefRaffinatoCloudfy3S CheckoutConnectPlug

The vendor says it has more than 50 native integrations; the integrations page lists 40. Only names shown on the page are listed. A REST API with webhooks is available for custom systems. The ERP entries are business management systems that the site groups as ERPs.

Where and how it runs

Customers in
Brazil
Languages
Portuguese
Platforms
Web, iOS, Android
Hardware
Fidelimax's own POS runs on the web or a tablet; no other hardware is stated.

The vendor does not state a sales territory; the site is in Portuguese, prices are in reais and it says it serves 70,000+ customers in Brazil.

The company

Company
Fidelimax Fidelização de Clientes Ltda.
Headquarters
São Paulo, Brazil
Customers named by the vendor
Subway, Petz, Mercatto, Sushi Rio, Pizza Pontocom, Doce Magia, Clube Mugo, Blackpot

Security and support

Security and compliance
LGPD compliance (vendor badge), SSL secure site
Support
Human support by chat and WhatsApp; the vendor says response within 4 hours and setup in about 10 minutes.

Listing details

Built for
Restaurants, Cafés, Food retail
Focus
General-purpose, used in food businesses
Status
Active
Website
fidelimax.com.br

Alternatives to Fidelimax

See all 28 in Loyalty & Rewards

  • Loyalzoo

    Loyalzoo is a digital loyalty, marketing and subscriptions service for small and medium businesses, including cafes, restaurants and shops.

    Runs on Web, against Web, iOS and Android for Fidelimax.

  • Como

    Como is a customer loyalty and engagement platform for restaurant, cafe and retail brands.

    Runs on Web, against Web, iOS and Android for Fidelimax.

  • TapMango

    TapMango is a loyalty and customer engagement platform for small and mid-sized food and retail businesses.

    Names 7 integrations, against 28 for Fidelimax.

  • Stamp Me

    Stamp Me is a digital stamp-card loyalty app and merchant platform that replaces paper punch cards.

    Names 2 integrations, against 28 for Fidelimax.

Compare Fidelimax

Side-by-side tables built from the same profile data.

What we could not confirm

These points were not confirmed when this page was written.

  • Combo prices
  • Founding year, team size and funding
  • Company registration (CNPJ)
  • Contract term beyond monthly, cancel-any-time
  • Exact number of integrations (vendor says 50+, page listed 40)

Sources

Facts on this page come from the pages below, checked on 29 September 2026. Prices and features change, so confirm with the vendor before you buy.

  1. Homepagehttps://www.fidelimax.com.br
  2. Standalone plans and priceshttps://www.fidelimax.com.br/planos
  3. Combo bundleshttps://www.fidelimax.com.br/combos
  4. Feature listhttps://www.fidelimax.com.br/recursos
  5. Predictive AIhttps://www.fidelimax.com.br/recursos/ia-preditiva
  6. Integrations listhttps://www.fidelimax.com.br/integracoes
  7. Segmentshttps://www.fidelimax.com.br/segmentos
  8. Customer caseshttps://www.fidelimax.com.br/cases
  9. Companyhttps://www.fidelimax.com.br/quem-somos
  10. Trial signuphttps://www.fidelimax.com.br/criar-conta
  11. Legal entity, address, LGPDhttps://www.fidelimax.com.br/legal/termos