Loyalzoo

Loyalzoo is a digital loyalty, marketing and subscriptions service for small and medium businesses, including cafes, restaurants and shops. Merchants run points or stamp programmes, send SMS, email and push promotions, and sell memberships with recurring card payments. It works alongside major ePOS systems or on its own on any device.

Last reviewed

Visit website
Home page of Loyalzoo's website
Loyalzoo's website on 30 September 2026
Best for
Independent cafes, restaurants and shops, Venues selling memberships or clubs
Pricing
From GBP 57 per month, excluding VAT
Runs on
Web

Who it is for

  • Independent cafes, restaurants and shops

    Loyalty programme, promotions and memberships with no app download needed by customers; the vendor says it is built for small and medium businesses.

  • Venues selling memberships or clubs

    Subscriptions with automated recurring payments, for example coffee or wine clubs listed among its customers.

  • Businesses on Clover, Square or Epos Now

    Integrates with these tills so points are awarded automatically from sales.

What it does

  • Points and stamp loyalty

    Customisable points or stamp values that reward visits, total spend or specific items.

  • Tiered rewards

    Multiple reward levels to encourage extra spend (Smart plan).

  • Special treats

    Birthday rewards, double-points days and lucky draws.

  • Marketing messages

    SMS, email and push notifications for promotions and points updates, manual or automated.

  • Smart Groups and targeted promotions

    Self-updating customer segments defined in natural language, with group-specific promotions and rewards (Smart plan).

  • Subscriptions and memberships

    Recurring paid memberships with automated retries and updates for declined or expired cards.

  • Card on file and split payments

    Stored cards for one-off or recurring payments, and instalment payments for larger purchases.

  • Wallet passes and branded app

    Apple and Google wallet passes and a branded mobile web app for customers.

  • Merchant dashboard

    Dashboard for programme performance, with basic data insights on Grow and advanced on Smart.

  • Payment terminal

    A card terminal from Loyalzoo that awards loyalty points automatically at payment.

  • Multi-location support

    Basic on Grow and Smart; advanced on the custom-priced Multi plan with consolidated billing.

Pricing

Starting price
From GBP 57 per month, excluding VAT
Pricing model
Subscription per business
Minimum contract
None; cancel at any time (vendor FAQ)
Free trial
7-day free trial

Grow is £57 + VAT per month and Smart is £127 + VAT per month (5,000 messaging credits included). Multi is custom priced. SMS needs messaging credits bought in-app on Grow. Subscription payments carry transaction fees of 0 to 1% of value. The vendor says there is no contract and you can cancel at any time.

How it compares

Compared with the 12 products in Loyalty & Rewards that have a profile on this site. These figures describe the category. They are not a recommendation.

  • Names 9 integrations. The median in this category is 8.
  • Has a free trial. All 5 products in this category that say whether they have a free trial do.
  • Lists Web only. Among the 12 products in this category that state their platforms, 3 list an iOS app and 3 list an Android app.
  • The category's 10 most-named integration partners are Toast, Shopify, Square, Zapier, Clover, iiko, Lightspeed, NCR, Olo, Brink. Of these, this product's listing names Shopify, Square, Zapier, Clover.

Works with

Point of sale
CloverEpos NowGoDaddy – PoyntMX POSPaxSquareSunmi

Loyalzoo also runs stand-alone on any device, without a POS integration.

Where and how it runs

Platforms
Web
Hardware
No extra hardware for integrated ePOS use. Stand-alone use runs on computers, tablets or smartphones and most touchscreen tills, with a stable internet connection. Loyalzoo also offers its own payment terminal.

The vendor says thousands of SMBs use it in over 50 countries but does not list them. Contact numbers are given for the UK and USA.

The company

Company
Loyal Zoo Ltd
Registration
Registered in England and Wales, company number 8398662
Headquarters
London, United Kingdom
Founders
Mark Ryan, Massimo Sirolla
Customers named by the vendor
Pinkies Up Beer & Wine, Bare Bones Butcher, Allegiance Coffee

Security and support

Security and compliance
PCI compliance for card on file (vendor statement)
Support
Help centre and contact form; the vendor says a team member replies within 24 hours. Phone numbers are given for the UK and USA.

Listing details

Built for
Restaurants, Cafés, Bars
Focus
Food-specific
Status
Active
Website
loyalzoo.com

Alternatives to Loyalzoo

See all 28 in Loyalty & Rewards
  • TapMango

    TapMango is a loyalty and customer engagement platform for small and mid-sized food and retail businesses.

    Runs on Web, iOS and Android, against Web for Loyalzoo.

  • Como

    Como is a customer loyalty and engagement platform for restaurant, cafe and retail brands.

    Names 16 integrations, against 9 for Loyalzoo.

  • Fidelimax

    Fidelimax is a Brazilian loyalty platform that lets small and mid-sized retailers, restaurants and service businesses run points and cashback programs.

    Runs on Web, iOS and Android, against Web for Loyalzoo.

  • Stamp Me

    Stamp Me is a digital stamp-card loyalty app and merchant platform that replaces paper punch cards.

    Starts at GBP 39 per month, against GBP 57 per month, excluding VAT for Loyalzoo. The two prices are quoted on different terms.

What we could not confirm

These points were not confirmed when this page was written.

  • Founding year
  • Funding
  • Team size
  • Interface languages
  • Named countries
  • Native mobile apps for merchants
  • Security certifications beyond PCI mention

Sources

Facts on this page come from the pages below, checked on 29 September 2026. Prices and features change, so confirm with the vendor before you buy.

  1. Homepage: features, customers, reachhttps://loyalzoo.com/
  2. Plans and priceshttps://loyalzoo.com/pricing/
  3. POS integrationshttps://loyalzoo.com/integrations/
  4. Requirements, contract, datahttps://loyalzoo.com/faq/
  5. Positioning and foundershttps://loyalzoo.com/why-loyalzoo/
  6. Payment terminalhttps://loyalzoo.com/payments/
  7. Team titleshttps://loyalzoo.com/team/
  8. Address, company number, supporthttps://loyalzoo.com/contact/
  9. Legal entityhttps://loyalzoo.com/terms-conditions/