AppInstitute vs xMenu

AppInstitute is a no-code builder for branded mobile apps that can be published to the Apple App Store, Google Play or as a progressive web app. xMenu is an Italian online ordering system that gives a restaurant its own branded native app on the Apple App Store and Google Play, plus an ordering website. Both are listed under Branded Restaurant App Builder. They differ in price, audience and integrations.

Key differences

  • price

    On price, AppInstitute at GBP 49 per month; xMenu at EUR 39 per month. These figures are not directly comparable because the currency or billing basis is not the same.

  • audience

    The audiences they list differ. Listed for one product only, for example: AppInstitute: Restaurants and takeaways wanting their own ordering app; xMenu: Italian restaurants and takeaway or delivery brands that want their own app.

  • integrations

    AppInstitute names 3 integrations and xMenu names 20 integrations. No partner appears in every list.

  • company background

    By headquarters, AppInstitute (Nottingham, United Kingdom) and xMenu (Verona, Italy).

Side by side

AppInstitute vs xMenu: side-by-side comparison from published vendor information
FieldAppInstitutexMenu
What it isAppInstitute is a no-code builder for branded mobile apps that can be published to the Apple App Store, Google Play or as a progressive web app.xMenu is an Italian online ordering system that gives a restaurant its own branded native app on the Apple App Store and Google Play, plus an ordering website.
Best forRestaurants and takeaways wanting their own ordering app; Cafes, bars and clubs building repeat visits; Agencies and resellersItalian restaurants and takeaway or delivery brands that want their own app; Restaurants without their own couriers; Brands wanting custom app features
Pricing modelSubscription per appSubscription per restaurant
Starting priceGBP 49 per monthEUR 39 per month
Free planNoNot published
Free trialYesNot published
ContractNone for monthly plansNone on the sales-based package; quarterly, half-yearly or annual terms apply if the restaurant picks a subscription package
PlatformsWeb, iOS, AndroidWeb, iOS, Android
CountriesNot publishedItaly
LanguagesNot publishedItalian
Number of integrations320
CertificationsNot publishedNot published
Security practicesNot publishedNot published
Founded2011Not published
HeadquartersNottingham, United KingdomVerona, Italy
OwnerNot publishedNot published
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by AppInstitute

  • Ecwid
  • Shopify
  • Woo Commerce

Named only by xMenu

  • Apple Pay
  • Cassa in Cloud
  • Deliverart
  • Deliverect
  • Digital Blu
  • Epson
  • Glovo
  • Google Pay
  • iPratico
  • Mailchimp
  • Meta
  • Nexi
and 8 more
  • Passepartout
  • PayPal
  • Plateform
  • PonyU
  • Satispay
  • Stuart
  • Tilby
  • Up Day

Which to choose

AppInstitute

Choose AppInstitute if your business matches one of the audiences it is listed for: Restaurants and takeaways wanting their own ordering app; Cafes, bars and clubs building repeat visits; Agencies and resellers.

xMenu

Choose xMenu if you are in one of these groups: Italian restaurants and takeaway or delivery brands that want their own app; Restaurants without their own couriers; Brands wanting custom app features.

What we could not confirm

AppInstitute

  • Named payment gateways
  • Which plans include which features beyond the pricing page summary
  • Legal entity and team size
  • Funding
  • Security certifications
  • Interface languages

xMenu

  • Founding year, team size and funding (the About page is marked coming soon)
  • Prices for packages above the 39 euro starting fee
  • Support hours and channels
  • Security certifications and hosting
  • Interface languages other than Italian

Go further

AppInstitute profilexMenu profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.