AppInstitute

AppInstitute is a no-code builder for branded mobile apps that can be published to the Apple App Store, Google Play or as a progressive web app. Templates cover restaurants, takeaway, cafes, bars and other small businesses, with food ordering, loyalty cards, coupons, bookings and push notifications. It also sells a reseller plan and a done-for-you build service.

Last reviewed

Visit website
Home page of AppInstitute's website
AppInstitute's website on 30 September 2026
Best for
Restaurants and takeaways wanting their own ordering app, Cafes, bars and clubs building repeat visits
Pricing
From GBP 49 per month
Runs on
Web, iOS, Android

Who it is for

  • Restaurants and takeaways wanting their own ordering app

    AppInstitute says a branded app lets restaurants take orders directly and avoid aggregator commission, and offers menu, deals and loyalty tools.

  • Cafes, bars and clubs building repeat visits

    Digital loyalty cards, points, coupons, push notifications and event booking are included in the feature set.

  • Agencies and resellers

    A reseller plan lets agencies sell branded apps to their own clients.

What it does

  • No-code drag-and-drop app builder

    Choose a template, build with a drag-and-drop editor and preview in real time.

  • Publishing to App Store, Google Play and PWA

    Launch as an iOS app, an Android app or a progressive web app; an in-house team handles store submissions.

  • Food ordering

    Customers browse a menu, adjust items, place orders for delivery or collection and pay through third-party payment gateways.

  • Loyalty points and digital punch cards

    Customers collect points or stamps and redeem rewards.

  • Coupons

    Custom discount coupons customers can redeem in the app.

  • Push notifications

    Instant notifications about offers, news and events; unlimited push notifications are included on all plans, per the homepage.

  • Event booking and booking forms

    Users book tickets, appointments or reservations, or send RSVPs and requests through forms.

  • Product shopping

    Product browsing, cart and checkout inside the app.

  • Message centre and news ticker

    Keeps customer messages and announcements in one place inside the app.

  • Geo directory

    Shows business locations or venues on an interactive map.

  • Analytics and customer management

    Feature pages cover analytics and customer management for app owners.

  • Reseller and white-label plan

    Lets an agency provide fully branded no-code apps to clients.

  • Hire a Pro service

    A done-for-you build service; the Premium plan includes it free.

Pricing

Starting price
From GBP 49 per month
Pricing model
Subscription per app
Minimum contract
None for monthly plans
Renewal
Annual plans renew unless cancelled in account settings
Free plan
No
Free trial
30-day free trial to build, send push notifications and test

Plans on the pricing page: Instant £49 a month (app via QR code and web link, PWA, custom domain, push notifications, user management), App Stores £99 a month (adds iOS and Google Play apps and submission), App Stores Premium £149 a month (adds iPad and Android tablet support, dedicated account manager, free Hire a Pro). The page shows £ in one view and only a "$" (49, 99, 149 monthly, 39, 84, 125 annual) in another, so the currency depends on the visitor; it is not named beyond the symbol. Annual billing saves over 15%. Monthly plans can be cancelled at any time. Price basis detail: per month (monthly billing; $39 equivalent in annual view).

How it compares

Compared with the 8 products in Branded Restaurant App Builder that have a profile on this site. These figures describe the category. They are not a recommendation.

  • Names 3 integrations. The median in this category is 3.
  • Does not have a free plan. 0 of the 2 products in this category that say whether they have a free plan do.
  • Has a free trial. All 2 products in this category that say whether they have a free trial do.
  • One of 6 products in this category with an iOS app. One of 6 products in this category with an Android app. 7 products in this category state their platforms.

Works with

Other
ShopifyWoo CommerceEcwid

Restaurant ordering pages mention third-party payment gateways without naming them. The Ecwid page says it is only available on the AppBuilder Pro plan, which the current pricing page does not list.

Where and how it runs

Platforms
Web, iOS, Android
Hardware
None stated.

The About page says partners and end-client businesses are in 138 countries across 6 continents but does not list them.

The company

Founded
2011
Headquarters
Nottingham, United Kingdom
Founders
Ian Naylor
Customers named by the vendor
Wired Cafe Bar, Spokes Bike Store, GuitarBar, The Chippy Antrim, Oracle Beauty Salon

Security and support

Support
Email and scheduled calls are offered; the App Stores Premium plan includes a dedicated account manager and an in-house team handles store submissions.

Listing details

Built for
Restaurants, Cafés, Bars
Focus
General-purpose, used in food businesses
Status
Active
Website
appinstitute.com

Alternatives to AppInstitute

See all 45 in Branded Restaurant App Builder

  • xMenu

    xMenu is an Italian online ordering system that gives a restaurant its own branded native app on the Apple App Store and Google Play, plus an ordering website.

    Names 20 integrations, against 3 for AppInstitute.

  • HeapsGo

    HeapsGo builds custom-branded digital ordering platforms for restaurants: a webshop, mobile app, self-order kiosk and staff order manager that sit on one back end.

    Names 13 integrations, against 3 for AppInstitute.

  • EasyOrder

    EasyOrder is a commission-free direct ordering system from Easy-Order BV in Zaventem, Belgium.

    Names 10 integrations, against 3 for AppInstitute.

  • Kuokko

    Kuokko is an Italian platform that builds a restaurant's own branded iOS and Android ordering app, plus a web app, digital QR menu, table ordering, table booking and a rider app for delivery.

    Listed as best for: Restaurants that want direct online orders; Small venues without their own riders.

Compare AppInstitute

Side-by-side tables built from the same profile data.

What we could not confirm

These points were not confirmed when this page was written.

  • Named payment gateways
  • Which plans include which features beyond the pricing page summary
  • Legal entity and team size
  • Funding
  • Security certifications
  • Interface languages

Sources

Facts on this page come from the pages below, checked on 29 September 2026. Prices and features change, so confirm with the vendor before you buy.

  1. Homepagehttps://appinstitute.com
  2. Plans and priceshttps://appinstitute.com/pricing/
  3. Feature listhttps://appinstitute.com/features/
  4. Food orderinghttps://appinstitute.com/features/food-ordering/
  5. Takeaway app positioninghttps://appinstitute.com/takeaway-apps/
  6. Shopify integrationhttps://appinstitute.com/shopify-app-builder/
  7. Woo Commerce integrationhttps://appinstitute.com/woo-commerce-app-builder/
  8. Ecwid partner pagehttps://appinstitute.com/ecwid/
  9. Customer case studieshttps://appinstitute.com/case-studies/
  10. Company factshttps://appinstitute.com/about-us/
  11. Founder pagehttps://appinstitute.com/ian-naylor/