GrabMerchant vs ShopeeFood Merchant

GrabMerchant is the seller-side app and portal for restaurants and shops that sell on Grab's delivery marketplaces in Southeast Asia (GrabFood and GrabMart). ShopeeFood Merchant is the restaurant-side app and portal for selling on ShopeeFood, a food delivery marketplace in Vietnam. Both are listed under Delivery Marketplace. Where the profiles show a difference, it is in audience, platforms and countries covered.

Key differences

  • audience

    Audience differs between the profiles. Listed by one product alone: GrabMerchant: Restaurants that want delivery and pickup orders in Malaysia; ShopeeFood Merchant: Restaurants, eateries and cafes in Vietnam wanting delivery orders.

  • platforms

    Platform support differs. GrabMerchant: Web, iOS, Android; ShopeeFood Merchant: Web, Android.

  • countries covered

    GrabMerchant names 8 countries and ShopeeFood Merchant names 1 country. 1 country appears in every list.

  • company background

    GrabMerchant names Grab as its parent company and ShopeeFood Merchant names Shopee (app listing shows publisher Shopee Singapore Private Limited).

Side by side

GrabMerchant vs ShopeeFood Merchant: side-by-side comparison from published vendor information
FieldGrabMerchantShopeeFood Merchant
What it isGrabMerchant is the seller-side app and portal for restaurants and shops that sell on Grab's delivery marketplaces in Southeast Asia (GrabFood and GrabMart).ShopeeFood Merchant is the restaurant-side app and portal for selling on ShopeeFood, a food delivery marketplace in Vietnam.
Best forRestaurants that want delivery and pickup orders in Malaysia; Multi-outlet and coffee chains; Merchants that want to advertise inside the Grab appRestaurants, eateries and cafes in Vietnam wanting delivery orders
Pricing modelPercentage of sales (commission not published)Percentage of sales
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWeb, iOS, AndroidWeb, Android
CountriesCambodia, Indonesia, Malaysia, Myanmar, Philippines, Singapore and 2 moreVietnam
LanguagesEnglish, MalayVietnamese
Number of integrations4Not published
CertificationsNot publishedNot published
Security practicesNot publishedNot published
FoundedNot publishedNot published
HeadquartersNot publishedNot published
OwnerGrabShopee (app listing shows publisher Shopee Singapore Private Limited)
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by GrabMerchant

  • EasyStore
  • Magento
  • Shopify
  • WooCommerce

Named only by ShopeeFood Merchant

ShopeeFood Merchant does not name any integrations in the material we reviewed.

Which to choose

GrabMerchant

Choose GrabMerchant if you are in one of these groups: Restaurants that want delivery and pickup orders in Malaysia; Multi-outlet and coffee chains; Merchants that want to advertise inside the Grab app.

ShopeeFood Merchant

Choose ShopeeFood Merchant if you fit its listed audience: Restaurants, eateries and cafes in Vietnam wanting delivery orders.

What we could not confirm

GrabMerchant

  • Commission rate, fees and ad prices
  • Contract term and renewal
  • POS and third-party integrations for restaurants
  • Founding year, headquarters, funding and employee count of Grab
  • Security certifications
  • App Store and Google Play listings (App Store request was rate limited)
  • Which countries offer GrabMerchant

ShopeeFood Merchant

  • Commission or any fees
  • Contract terms
  • iOS app
  • Integrations
  • Company details beyond the app publisher name
  • Most product details on the vendor's site