Samuelson Bäckerei-Software

Samuelson is a Berlin software company that sells an integrated set of systems for bakery chains in the German-speaking market: BackShop for tills in branches, BackPro for production and merchandise management on Microsoft Dynamics 365 Business Central, BackDispo for goods distribution and BackBI for sales reporting. It also offers self-order terminals, a web shop and a customer app. It is sold to branch and delivery bakeries.

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Samuelson Bäckerei-Software's website on 30 September 2026
Best for
Bakery chains with many branches, Delivery bakeries and central production sites
Pricing
Quote only
Runs on
Web, iOS, Android

Who it is for

  • Bakery chains with many branches

    Till, ERP, distribution and reporting share one database, and BackShop reporting is built for large numbers of branches and tills.

  • Delivery bakeries and central production sites

    BackPro covers the production and marketing chain, with role-based screens for production planning, raw material forecasts and quality.

  • Bakeries adding self-service and online sales

    Order terminals, a white-label web shop with click and collect, and a customer app connect to the till.

What it does

  • BackShop bakery till

    Touch till with picture keys, product info with allergens and ingredients, messaging between head office and branches, and automatic time recording when the user changes.

  • Legal cash register compliance

    Includes a technical security device (TSE) and a DSFinV-K interface for tax audits in Germany.

  • Snack builder and breakfast combos

    Rings up snacks by building blocks, breakfast combos and menus, with promotional prices calculated automatically.

  • Payments

    Cards, contactless, Apple Pay and Google Pay, and optionally customer cards and loyalty credit.

  • BackPro ERP for bakery head offices

    Merchandise management for production and distribution built on Dynamics 365 Business Central, with role centres for production, planning and quality.

  • BackDispo goods distribution

    Touchscreen picking and distribution control with storage displays, integrated in BackPro without an interface, plus a tablet or phone app.

  • BackBI business intelligence

    Cloud dashboards on till and ERP data with branch comparison, assortment analysis and Power BI-based custom reports, on web and mobile app.

  • Self-order terminal

    Self-service ordering and cashless payment terminal for bakery branches.

  • Bakery web shop

    White-label web shop with click and collect or parcel delivery.

  • Customer app

    Weekly offers, digital loyalty cards and coupons, favourite branches, usable offline.

  • Electronic price labels

    Connects Shop IQ digital shelf labels to the till so prices update automatically.

Pricing

Pricing model
Quote only

No prices are published; the site offers a product demo appointment and contact form. Support offerings vary by product and service contract.

How it compares

Compared with the 23 products in Bakery Management Software that have a profile on this site. These figures describe the category. They are not a recommendation.

  • Names 5 integrations. The median in this category is 3.
  • One of 2 products in this category with an iOS app. One of 5 products in this category with an Android app. 22 products in this category state their platforms.

Works with

Loyalty
hello again
Scheduling
Pentacode

The vendor says it supports many interfaces to other merchandise, time recording and forecasting systems but names few.

Where and how it runs

Customers in
Germany, Switzerland, Austria
Languages
German
Platforms
Web, iOS, Android
Apps
BackBI app: Mobile sales reporting
Hardware
Tills and touch terminals; the order terminal suits various hardware systems. No hardware list is given.

The vendor gives no country list. Named reference customers include German bakeries, Hug Gruppe AG (Swiss) and Haubi's (GesmbH, Austrian legal form).

The company

Company
Samuelson Unternehmensberatung und Software-Entwicklung GmbH
Registration
HRB 61055, AG Charlottenburg
Founded
1987
Headquarters
Berlin, Germany
Other offices
Oberhausen
Customers named by the vendor
Malzers, Essmann's Backstube, Höflinger Müller, Hug Gruppe AG, Görtz Bäcker, Bäckerei Ganseforth, Haubi's, BioBackHaus

Security and support

Security and compliance
Technical security device (TSE) and DSFinV-K interface for German fiscal compliance
Support
Phone and email support by product, with remote access via TeamViewer. Support scope depends on the service contract.

Listing details

Vendor
Samuelson
Built for
Bakeries
Focus
Food-specific
Status
Active
Website
samuelson.de

Alternatives to Samuelson Bäckerei-Software

See all 28 in Bakery Management Software
  • Mark.One

    Mark.One is a fully web-based all-in-one software for bakeries and other production food businesses, built by an Austrian company.

    Runs on Web, against Web, iOS and Android for Samuelson Bäckerei-Software.

  • HS-Soft Bäckerei

    HS-Soft is a Swiss software company selling a modular, cloud-based suite for bakery, confectionery and cafe businesses.

    Runs on Web and Android, against Web, iOS and Android for Samuelson Bäckerei-Software.

  • TURBOback

    TURBOback NEXT is cloud back-office software for craft bakeries in Germany.

    Runs on Web, against Web, iOS and Android for Samuelson Bäckerei-Software.

  • Cybake

    Cybake is cloud ERP software built for bakeries.

    Runs on Web, against Web, iOS and Android for Samuelson Bäckerei-Software.

What we could not confirm

These points were not confirmed when this page was written.

  • Prices and contract terms
  • Team size and funding
  • Countries served beyond reference customers
  • Hardware models
  • Security certifications
  • Interface languages other than German