EasyOrder vs HeapsGo vs Restaurant Star vs xMenu
EasyOrder is a commission-free direct ordering system from Easy-Order BV in Zaventem, Belgium. HeapsGo builds custom-branded digital ordering platforms for restaurants: a webshop, mobile app, self-order kiosk and staff order manager that sit on one back end. Restaurant Star (Restaurant ★ Star) is a Japanese service that builds and runs a branded loyalty app for restaurant chains, with point and stamp cards, coupons, push messages, customer records and reports. xMenu is an Italian online ordering system that gives a restaurant its own branded native app on the Apple App Store and Google Play, plus an ordering website. All four are listed under Branded Restaurant App Builder. The main differences are in price, audience and company background.
Key differences
price
On price, EasyOrder at EUR 89 per location per month; Restaurant Star at JPY 22,000 per month (tax included); xMenu at EUR 39 per month. These figures are not directly comparable because the currency or billing basis is not the same. HeapsGo does not publish a starting price.
audience
Audience differs between the profiles. Listed by one product alone: EasyOrder: Restaurants that want direct orders instead of marketplace commission; HeapsGo: Independent restaurants with growth plans; Restaurant Star: Restaurant chains moving off paper cards, LINE or another loyalty app; xMenu: Italian restaurants and takeaway or delivery brands that want their own app.
company background
By headquarters, EasyOrder (Zaventem, Belgium), HeapsGo (Copenhagen, Denmark), Restaurant Star (Tokyo, Japan) and xMenu (Verona, Italy).
Side by side
| Field | EasyOrder | HeapsGo | Restaurant Star | xMenu |
|---|---|---|---|---|
| What it is | EasyOrder is a commission-free direct ordering system from Easy-Order BV in Zaventem, Belgium. | HeapsGo builds custom-branded digital ordering platforms for restaurants: a webshop, mobile app, self-order kiosk and staff order manager that sit on one back end. | Restaurant Star (Restaurant ★ Star) is a Japanese service that builds and runs a branded loyalty app for restaurant chains, with point and stamp cards, coupons, push messages, customer records and reports. | xMenu is an Italian online ordering system that gives a restaurant its own branded native app on the Apple App Store and Google Play, plus an ordering website. |
| Best for | Restaurants that want direct orders instead of marketplace commission; Franchises and multi-outlet brands; Bakeries, butchers, food courts and dark kitchens; Fast-food and quick-service brands adding kiosks | Independent restaurants with growth plans; Restaurant chains with 3 or more locations; Enterprise multi-brand operators | Restaurant chains moving off paper cards, LINE or another loyalty app; Chains whose head office has little time for marketing; Small chains of 5 to 10 sites | Italian restaurants and takeaway or delivery brands that want their own app; Restaurants without their own couriers; Brands wanting custom app features |
| Pricing model | Subscription per location | Quote only | Subscription plus setup quote | Subscription per restaurant |
| Starting price | EUR 89 per location per month | Not published | JPY 22,000 per month (tax included) | EUR 39 per month |
| Free plan | No | Not published | Not published | Not published |
| Free trial | Yes | Not published | Not published | Not published |
| Contract | Not published | Not published | 1 year at minimum, varying by contract | None on the sales-based package; quarterly, half-yearly or annual terms apply if the restaurant picks a subscription package |
| Platforms | Web, iOS, Android | Not published | iOS, Android | Web, iOS, Android |
| Countries | Belgium | Not published | Japan | Italy |
| Languages | Not published | Not published | Japanese | Italian |
| Number of integrations | 10 | 13 | Not published | 20 |
| Certifications | Not published | Not published | ISMS certification, ISO 27001 | Not published |
| Security practices | Enterprise-grade security listed on the Enterprise plan (no certification named) | Not published | Not published | Not published |
| Founded | Not published | 2014 | 2009 | Not published |
| Headquarters | Zaventem, Belgium | Copenhagen, Denmark | Tokyo, Japan | Verona, Italy |
| Owner | Not published | Heaps Digital Ventures | Not published | Not published |
| Last reviewed | 29 September 2026 | 29 September 2026 | 29 September 2026 | 29 September 2026 |
Integrations
No partner appears in every list.
Named only by EasyOrder
- Apicbase
- CareSine Pos
- CentralApp
- Coursicab
- Modullo
- Mollie
- Stripe
Named only by HeapsGo
- FoodoraGo
- Intercom
- Just Eat DaaS
- MobilePay
- Nets
- Segment
- VIPPS
- Wolt Drive
Named only by Restaurant Star
Restaurant Star does not name any integrations in the material we reviewed.
Named only by xMenu
- Cassa in Cloud
- Deliverart
- Digital Blu
- Epson
- Glovo
- iPratico
- Nexi
- Passepartout
- PayPal
- Plateform
- PonyU
- Satispay
and 3 moreshow fewer
- Stuart
- Tilby
- Up Day
Which to choose
EasyOrder
Choose EasyOrder if your business matches one of the audiences it is listed for: Restaurants that want direct orders instead of marketplace commission; Franchises and multi-outlet brands; Bakeries, butchers, food courts and dark kitchens.
HeapsGo
Choose HeapsGo if your business matches one of the audiences it is listed for: Independent restaurants with growth plans; Restaurant chains with 3 or more locations; Enterprise multi-brand operators.
Restaurant Star
Choose Restaurant Star if you are in one of these groups: Restaurant chains moving off paper cards, LINE or another loyalty app; Chains whose head office has little time for marketing; Small chains of 5 to 10 sites.
Weaker fit: Buyers wanting a LINE Mini App: the FAQ says it delivers a dedicated app, not a LINE Mini App.
xMenu
Choose xMenu if you fit its listed audience: Italian restaurants and takeaway or delivery brands that want their own app; Restaurants without their own couriers; Brands wanting custom app features.
What we could not confirm
EasyOrder
- Founding year, founders, team size and funding
- Company registration number
- Minimum contract term and renewal length
- Full per-plan feature split beyond the key features shown
- Kiosk hardware pricing and models
- Interface languages
- Security certifications
- Which countries the service is sold in beyond Belgium and Europe
HeapsGo
- Pricing and contract terms
- Countries served
- Native app platforms
- Supported POS systems
- Team size and funding
- Security certifications
Restaurant Star
- Initial setup cost (quoted individually)
- Which POS registers and ticket machines are supported
- Renewal and cancellation terms
- Team size and funding
- Names of the iOS and Android apps (each chain gets its own branded app)
- Vendor performance claims such as 3,000+ stores, 99.2% retention and 10 million users are unaudited
xMenu
- Founding year, team size and funding (the About page is marked coming soon)
- Prices for packages above the 39 euro starting fee
- Support hours and channels
- Security certifications and hosting
- Interface languages other than Italian
Go further
Sources
Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.
EasyOrder, reviewed 29 September 2026
- Homepage, positioning, customer storieshttps://www.easyorderapp.com/en
- Plans and priceshttps://www.easyorderapp.com/en/pricing
- Feature listhttps://www.easyorderapp.com/en/features
- Integration partnershttps://www.easyorderapp.com/en/integrations
- Order flow and dashboardhttps://www.easyorderapp.com/en/how-it-works
- EasyKiosk and kiosk customershttps://www.easyorderapp.com/en/kiosk
- Restaurant positioninghttps://www.easyorderapp.com/en/industries/restaurants
- Legal entity, trial, platformshttps://www.easyorderapp.com/en/terms-and-conditions
- Address and phonehttps://www.easyorderapp.com/en/contact-us
- Partner programmehttps://www.easyorderapp.com/en/partners
HeapsGo, reviewed 29 September 2026
- Single-page site: product, integrations, segments, company footerhttps://www.heapsgo.com/en/
Restaurant Star, reviewed 29 September 2026
- Home page: service, claims, features, customers, pricehttps://res-star.com/
- Pricing and standard featureshttps://res-star.com/price
- Company profilehttps://res-star.com/corp
- FAQ: contract term, POS, LINE, timelinehttps://res-star.com/archives/column/faq
- ISO 27001 certificationhttps://res-star.com/archives/column/isms
xMenu, reviewed 29 September 2026
- Homepagehttps://www.xmenu.it/
- App and featureshttps://www.xmenu.it/it/app-ristoranti
- Pricing and custom workhttps://www.xmenu.it/it/prezzi
- Integrations and partnershttps://www.xmenu.it/it/partners-integrations
- Delivery partnershttps://www.xmenu.it/it/delivery
- Marketing toolshttps://www.xmenu.it/it/marketing
- Table bookinghttps://www.xmenu.it/it/prenotazione-tavoli
- Customershttps://www.xmenu.it/it/clients
- Terms: fees, term, legal entity, addresshttps://www.xmenu.it/it/terms-and-conditions



