Gurunavi vs Hot Pepper Gourmet

Gurunavi is a Japanese restaurant search and reservation site, branded Rakuten Gurunavi on its business pages. Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit. Both are listed under Restaurant Discovery & Listing Management (business-facing). Where the profiles show a difference, it is in price, audience and platforms.

Key differences

  • price

    Gurunavi publishes a starting price of JPY 11,000 per month. Hot Pepper Gourmet does not publish a starting price.

  • audience

    The audiences they list differ. Listed for one product only, for example: Gurunavi: Restaurants in Japan seeking online bookings; Hot Pepper Gourmet: Restaurants in Japan seeking new diners and online bookings.

  • platforms

    Platform support differs. Gurunavi: Web, iOS, Android; Hot Pepper Gourmet: Web.

  • integrations

    Gurunavi names 4 integrations and Hot Pepper Gourmet names 8 integrations. No partner appears in every list.

Side by side

Gurunavi vs Hot Pepper Gourmet: side-by-side comparison from published vendor information
FieldGurunaviHot Pepper Gourmet
What it isGurunavi is a Japanese restaurant search and reservation site, branded Rakuten Gurunavi on its business pages.Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit.
Best forRestaurants in Japan seeking online bookings; Venues targeting inbound tourists; Multi-site restaurant groupsRestaurants in Japan seeking new diners and online bookings; Small independent restaurants
Pricing modelSubscription per locationQuote only
Starting priceJPY 11,000 per monthNot published
Free planYesNot published
Free trialNot publishedNot published
ContractYearly contract for the reservation ledgerNot published
PlatformsWeb, iOS, AndroidWeb
CountriesJapanJapan
LanguagesJapaneseJapanese
Number of integrations48
CertificationsNot publishedNot published
Security practicesNot publishedNot published
FoundedNot published2012
HeadquartersTokyo, JapanTokyo, Japan
OwnerNot published株式会社リクルートホールディングス (Recruit Holdings)
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by Gurunavi

  • Googleビジネスプロフィール
  • LINE公式アカウント
  • トリップアドバイザー
  • 楽天ポイント

Named only by Hot Pepper Gourmet

  • Airシフト
  • Airペイ
  • Airメイト
  • Airレジ
  • Airレジ オーダー
  • dポイント
  • Pontaポイント
  • レストランボード

Which to choose

Gurunavi

Choose Gurunavi if you are in one of these groups: Restaurants in Japan seeking online bookings; Venues targeting inbound tourists; Multi-site restaurant groups.

Hot Pepper Gourmet

Choose Hot Pepper Gourmet if your business matches one of the audiences it is listed for: Restaurants in Japan seeking new diners and online bookings; Small independent restaurants.

What we could not confirm

Gurunavi

  • Ledger price and hardware price
  • Named POS integrations
  • Parent or major shareholders
  • Funding
  • Security certifications
  • Whether prices include tax on the plan table
  • Number of listed restaurants (homepage says over 30,000 eligible stores for points)

Hot Pepper Gourmet

  • Listing fees, booking fees and plan prices
  • Contract term
  • Airメイト function (named in case studies only)
  • Which POS systems other than Air Register connect
  • Security certifications
  • App store listing for the Restaurant Board app

Go further

Gurunavi profileHot Pepper Gourmet profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

Hot Pepper Gourmet, reviewed 29 September 2026

  1. Consumer site homehttps://www.hotpepper.jp
  2. Listing application pagehttps://www.hotpepper.jp/keisai/
  3. Service overviewhttps://www.hotpepper.jp/keisai/services/
  4. Case studieshttps://www.hotpepper.jp/keisai/case/
  5. Operator company profilehttps://www.recruit.co.jp/company/profile/