Gurunavi vs Hot Pepper Gourmet vs Retty vs Tabelog
Gurunavi is a Japanese restaurant search and reservation site, branded Rakuten Gurunavi on its business pages. Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit. Retty is a Japanese restaurant discovery and booking site built around real-name recommendations. Tabelog is a Japanese restaurant guide and reservation site run by Kakaku.com, Inc. All four are listed under Restaurant Discovery & Listing Management (business-facing). They differ in price, audience and platforms.
Key differences
price
Starting prices: Gurunavi at JPY 11,000 per month; Tabelog at JPY 10,000 per month (excluding tax). The currency or billing basis differs, so they are not directly comparable. Hot Pepper Gourmet and Retty do not publish a starting price.
audience
Audience differs between the profiles. Listed by one product alone: Gurunavi: Venues targeting inbound tourists; Hot Pepper Gourmet: Restaurants in Japan seeking new diners and online bookings; Retty: Small operators short on time for marketing; Tabelog: Restaurants in Japan that want more guests from Tabelog.
platforms
They do not run on the same platforms. Gurunavi: Web, iOS, Android; Hot Pepper Gourmet: Web; Retty: Web, iOS, Android; Tabelog: Web.
Side by side
| Field | Gurunavi | Hot Pepper Gourmet | Retty | Tabelog |
|---|---|---|---|---|
| What it is | Gurunavi is a Japanese restaurant search and reservation site, branded Rakuten Gurunavi on its business pages. | Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit. | Retty is a Japanese restaurant discovery and booking site built around real-name recommendations. | Tabelog is a Japanese restaurant guide and reservation site run by Kakaku.com, Inc. |
| Best for | Restaurants in Japan seeking online bookings; Venues targeting inbound tourists; Multi-site restaurant groups | Restaurants in Japan seeking new diners and online bookings; Small independent restaurants | Restaurants in Japan seeking online bookings; Small operators short on time for marketing; Restaurants with overseas visitors | Restaurants in Japan that want more guests from Tabelog; Restaurants wanting online reservations with no fixed fee; Restaurants serving overseas visitors |
| Pricing model | Subscription per location | Quote only | Quote only | Free listing plus paid services |
| Starting price | JPY 11,000 per month | Not published | Not published | JPY 10,000 per month (excluding tax) |
| Free plan | Yes | Not published | Yes | Yes |
| Free trial | Not published | Not published | Not published | Not published |
| Contract | Yearly contract for the reservation ledger | Not published | Not published | Net Reservation is used in one-month units |
| Platforms | Web, iOS, Android | Web | Web, iOS, Android | Web |
| Countries | Japan | Japan | Japan | Japan |
| Languages | Japanese | Japanese | Chinese (Simplified), Chinese (Traditional), English, Japanese, Korean | Japanese |
| Number of integrations | 4 | 8 | Not published | 3 |
| Certifications | Not published | Not published | Not published | Not published |
| Security practices | Not published | Not published | Not published | Not published |
| Founded | Not published | 2012 | 2010 | 1997 |
| Headquarters | Tokyo, Japan | Tokyo, Japan | Tokyo, Japan | Tokyo, Japan |
| Owner | Not published | 株式会社リクルートホールディングス (Recruit Holdings) | Not published | Kakaku.com, Inc., listed on the Tokyo Stock Exchange Prime Market (2371) |
| Last reviewed | 29 September 2026 | 29 September 2026 | 29 September 2026 | 29 September 2026 |
Integrations
No partner appears in every list.
Named only by Gurunavi
- Googleビジネスプロフィール
- LINE公式アカウント
- トリップアドバイザー
- 楽天ポイント
Named only by Hot Pepper Gourmet
- Airシフト
- Airペイ
- Airメイト
- Airレジ
- Airレジ オーダー
- dポイント
- Pontaポイント
- レストランボード
Named only by Retty
Retty does not name any integrations in the material we reviewed.
Named only by Tabelog
- Googleマップ
- LINE
- OpenRice
Which to choose
Gurunavi
Choose Gurunavi if you are in one of these groups: Restaurants in Japan seeking online bookings; Venues targeting inbound tourists; Multi-site restaurant groups.
Hot Pepper Gourmet
Choose Hot Pepper Gourmet if your business matches one of the audiences it is listed for: Restaurants in Japan seeking new diners and online bookings; Small independent restaurants.
Retty
Choose Retty if you are in one of these groups: Restaurants in Japan seeking online bookings; Small operators short on time for marketing; Restaurants with overseas visitors.
Tabelog
Choose Tabelog if you are in one of these groups: Restaurants in Japan that want more guests from Tabelog; Restaurants wanting online reservations with no fixed fee; Restaurants serving overseas visitors.
Our profile lists a weaker fit: Restaurants outside Japan; the owner pages, terms and support are in Japanese and the service covers Tabelog's Japanese restaurant listings.
What we could not confirm
Gurunavi
- Ledger price and hardware price
- Named POS integrations
- Parent or major shareholders
- Funding
- Security certifications
- Whether prices include tax on the plan table
- Number of listed restaurants (homepage says over 30,000 eligible stores for points)
Hot Pepper Gourmet
- Listing fees, booking fees and plan prices
- Contract term
- Airメイト function (named in case studies only)
- Which POS systems other than Air Register connect
- Security certifications
- App store listing for the Restaurant Board app
Retty
- Plan names and prices
- Contract term
- Integrations
- Founder names
- Funding
- Security certifications
- Help centre
Tabelog
- Pricing of Inbound MEO and Tabelog Order beyond the list price
- Contract length for Tabelog PR
- Security certifications
- Named POS integrations
Go further
Sources
Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.
Gurunavi, reviewed 29 September 2026
- Consumer site, app links, restaurant counthttps://www.gnavi.co.jp
- Plans and priceshttps://lp.pro.gnavi.co.jp/kamei
- Business portalhttps://pro.gnavi.co.jp/
- About Gurunavi PROhttps://pro.gnavi.co.jp/about/
- Promotion serviceshttps://pro.gnavi.co.jp/service/promotion/
- Reservation managementhttps://pro.gnavi.co.jp/service/management/
- Ledger features and hardwarehttps://pro.gnavi.co.jp/gnavi_daicho/
- Mobile orderhttps://pro.gnavi.co.jp/service/settlement/
- E-commercehttps://pro.gnavi.co.jp/service/multi/
- Corporate site and newshttps://corporate.gnavi.co.jp/
- Company outlinehttps://corporate.gnavi.co.jp/profile/outline/
- Historyhttps://corporate.gnavi.co.jp/profile/history/
Hot Pepper Gourmet, reviewed 29 September 2026
- Consumer site homehttps://www.hotpepper.jp
- Listing application pagehttps://www.hotpepper.jp/keisai/
- Service overviewhttps://www.hotpepper.jp/keisai/services/
- Case studieshttps://www.hotpepper.jp/keisai/case/
- Operator company profilehttps://www.recruit.co.jp/company/profile/
Retty, reviewed 29 September 2026
- Consumer site, appshttps://retty.me/
- Restaurant store-member offerhttps://omise.retty.me/
- Services, store membership, RettyAdshttps://corp.retty.me/service/
- Company profilehttps://corp.retty.me/company/
- Corporate homehttps://corp.retty.me/
- Store enquiry routeshttps://retty.me/announce/support/
- Philosophyhttps://retty.me/announce/philosophy/
Tabelog, reviewed 29 September 2026
- Owner services overviewhttps://owner.tabelog.com/home/
- Free store member registrationhttps://owner.tabelog.com/home/registration/
- Tabelog PR plans and priceshttps://owner.tabelog.com/home/pr/
- Net Reservation fees and featureshttps://owner.tabelog.com/home/net_reservation/
- Inbound MEOhttps://owner.tabelog.com/home/inbound_meo/
- Tabelog Orderhttps://order.tabelog.com/lp/index.html
- Operator company profilehttps://corporate.kakaku.com/company/profile
- Consumer site homehttps://tabelog.com/