Ele.me

Ele.me (饿了么) is a Chinese food delivery marketplace that was rebranded in 2025 as Taobao Shangou (淘宝闪购), Alibaba's instant-retail service. Restaurants and retailers list stores on the platform, and can use Fengniao (蜂鸟即配) delivery, group-buy listings and enterprise meal programmes. The vendor site is in Chinese and is aimed at merchants in mainland China.

The ele.me site is now branded Taobao Shangou (Alibaba instant retail) on its homepage.

Last reviewed

Visit website
Home page of Ele.me's website
Ele.me's website on 30 September 2026
Best for
Restaurants selling delivery in mainland China, Restaurant chains
Pricing
Not published
Runs on
Web

Who it is for

  • Restaurants selling delivery in mainland China

    The merchant page invites restaurants to open a store on the platform; the vendor says it served over 7 million merchants a year.

  • Restaurant chains

    The vendor launched a chain-restaurant AI management system in September 2026 covering site selection, products and supply chain, and customer operations.

What it does

  • Restaurant store listing

    Restaurants open a store on the delivery platform through a merchant sign-up page.

  • Fengniao on-demand delivery (蜂鸟即配)

    A delivery service run by the platform, described as an open delivery platform that can serve other industries and regions.

  • In-store group-buy listings

    Merchants can open a group-buy store at no opening cost, per the vendor.

  • Enterprise meal programmes

    Employee meal allowances covering dine-in, delivery and group meals for corporate customers.

  • Membership cards and vouchers

    Bulk purchase of membership cards, vouchers and gift cards for business customers.

  • Open platforms for partners

    Open platforms for delivery, in-store and retail merchants, which the vendor lists as free to join.

  • AI system for chain restaurants (问鼎)

    An AI operations system announced in September 2026 for restaurant brands, covering site selection, products and supply chain, and customer operations.

  • Food safety label (食安心)

    A trial programme that marks merchants who pass checks on licences, kitchen hygiene, live kitchen cameras and consumer feedback.

Pricing

Pricing model
Not published

The merchant pages publish no commission or subscription prices. The only price statement found is that opening a group-buy store costs 0 yuan.

Where and how it runs

Available in
China
Languages
Chinese
Platforms
Web

The about page says coverage reaches over 300 prefecture-level cities and over 3,000 districts and counties nationwide.

The company

Company
上海拉扎斯信息科技有限公司 (Shanghai Lazas Information Technology Co., Ltd.)
Registration
Unified social credit code 913101125587926096
Founded
2008
Headquarters
Shanghai, China

Security and support

Support
An online customer service centre and a service hotline are linked from the site footer.

Listing details

Vendor
Alibaba
Built for
Restaurants, Cafés, Ghost kitchens
Focus
Food-specific
Status
Rebranded
Website
ele.me
  • Meituan Waimai

    Meituan is a Chinese local-services company whose Meituan Waimai app is a food delivery marketplace.

    Runs on iOS and Android, against Web for Ele.me.

  • Uber Eats Manager

    Uber Eats Manager is the merchant dashboard for Uber Eats, the delivery marketplace.

    Listed as best for: Restaurants wanting delivery and pick-up demand from a marketplace; Restaurants with their own website or app.

  • Grubhub for Restaurants

    Grubhub for Restaurants is the restaurant-facing side of the Grubhub delivery and pickup marketplace.

    Runs on Web, iOS and Android, against Web for Ele.me.

  • SkipTheDishes Restaurant Partner

    SkipTheDishes (Skip) is a Canadian food delivery marketplace, and its partner programme lets restaurants and other businesses list on the Skip app for delivery or pickup.

    Listed as best for: Canadian restaurants wanting delivery and pickup demand; Restaurants with their own online ordering.

What we could not confirm

These points were not confirmed when this page was written.

  • Commission or fee levels for restaurants
  • Merchant app and POS integrations
  • Merchant app store listings
  • Security certifications
  • Employee count
  • Funding rounds

Sources

Facts on this page come from the pages below, checked on 29 September 2026. Prices and features change, so confirm with the vendor before you buy.

  1. Homepage after redirect from www.ele.me; rebrandhttps://taobaoshangou.ele.me/
  2. Merchant offershttps://taobaoshangou.ele.me/business-cooperation
  3. History, scale, coveragehttps://taobaoshangou.ele.me/about
  4. News list including chain AI systemhttps://taobaoshangou.ele.me/news
  5. Food safety label programmehttps://taobaoshangou.ele.me/news/110
  6. Rider services announcementhttps://taobaoshangou.ele.me/news/109