Bizom vs Opmetrix vs SimpliField

Bizom is a cloud and mobile platform for consumer goods brands to run route-to-market operations: sales force automation, distributor management, trade promotions and retail execution, with AI recommendations. Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others. SimpliField is a frontline team platform for multi-site brands covering employee communication, task checklists, store visits and audits, microlearning and reporting. All three are listed under CPG Sales, Trade Promotion & Retail Execution. They differ in audience, platforms and integrations.

Key differences

  • audience

    Not every audience is shared. Entries that only one product lists: Bizom: Packaged food, beverage and dairy brands with field sales teams; Opmetrix: Food and drink brands and brokers with field teams; SimpliField: Multi-location restaurant, QSR and coffee chains.

  • platforms

    Platform support differs. Bizom: Web; Opmetrix: Web, iOS; SimpliField: Web.

  • integrations

    On integrations, Bizom names 12 integrations, Opmetrix names 15 integrations and SimpliField names 7 integrations. No partner appears in every list.

Side by side

Bizom vs Opmetrix vs SimpliField: side-by-side comparison from published vendor information
FieldBizomOpmetrixSimpliField
What it isBizom is a cloud and mobile platform for consumer goods brands to run route-to-market operations: sales force automation, distributor management, trade promotions and retail execution, with AI recommendations.Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others.SimpliField is a frontline team platform for multi-site brands covering employee communication, task checklists, store visits and audits, microlearning and reporting.
Best forPackaged food, beverage and dairy brands with field sales teams; Brands managing a network of distributorsFood and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERPMulti-location restaurant, QSR and coffee chains; Franchise networks with field teams
Pricing modelQuote onlyQuote onlyQuote only
Starting priceNot publishedNot publishedNot published
Free planNot publishedNot publishedNot published
Free trialNot publishedNot publishedNot published
ContractNot publishedNot publishedNot published
PlatformsWebWeb, iOSWeb
CountriesNot publishedAustraliaNot published
LanguagesNot publishedNot publishedNot published
Number of integrations12157
CertificationsNot publishedNot publishedSOC 2 Type 2
Security practicesNot publishedNot publishedCSA CAIQ v4 self-assessment (YOOBIC)
FoundedNot published2001Not published
HeadquartersNot publishedBrisbane, AustraliaNot published
OwnerNot publishedAdvantive (the site says Commerce Vision is now an Advantive company); Commerce Vision acquired Opmetrix in April 2022YOOBIC
Last reviewed29 September 202629 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by Bizom

  • Accion
  • Busy
  • GreytHR
  • Keka
  • Kennect
  • Mastercard
  • Power BI
  • SAP ERP
  • Snowflake
  • Syspro
  • Tally
  • Zoho People

Named only by Opmetrix

  • Access Atache
  • Accredo
  • Acumatica
  • Advanced Business Manager
  • Cin7
  • Dynamics
  • Greentree
  • JIWA
  • Microsoft Dynamics
  • Microsoft Dynamics Nav
  • MYOB
  • SAP
and 3 more
  • Tencia
  • WIISE
  • Xero

Named only by SimpliField

  • Google Reviews
  • Instagram
  • LinkedIn
  • Salesforce
  • SharePoint
  • Yammer
  • YouTube

Which to choose

Bizom

Choose Bizom if your business matches one of the audiences it is listed for: Packaged food, beverage and dairy brands with field sales teams; Brands managing a network of distributors.

Weaker fit: Restaurants and other food service operators. Bizom describes itself as built for FMCG and CPG route-to-market operations.

Opmetrix

Choose Opmetrix if you are in one of these groups: Food and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERP.

SimpliField

Choose SimpliField if your business matches one of the audiences it is listed for: Multi-location restaurant, QSR and coffee chains; Franchise networks with field teams.

What we could not confirm

Bizom

  • Any price or contract term (quote only)
  • Founding year and headquarters city
  • Funding dates and Series B investors
  • Named customers on the vendor's site (case-study figures name brands only in some pages)
  • Security certifications
  • Countries of operation and supported languages
  • Mobile app names and store listings

Opmetrix

  • Any price or plan
  • Opmetrix's own founding year and team size
  • Native app names, Android support and hardware requirements
  • Security certifications
  • Contract terms
  • Countries beyond Australia

SimpliField

  • Any price (quote only)
  • Date of the YOOBIC acquisition of SimpliField and whether SimpliField remains sold as a separate product
  • SimpliField's own founding date, headquarters and funding
  • Mobile app store listings and supported mobile platforms
  • Country availability and languages
  • Which POS or scheduling systems are integrated

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

Bizom, reviewed 29 September 2026

  1. Homepage: positioning, claimshttps://bizom.com
  2. Sales force automation featureshttps://bizom.com/sales-force-automation/
  3. Distributor managementhttps://bizom.com/distributor-management-system/
  4. Trade promotion managementhttps://bizom.com/trade-promotion-management/
  5. Pricing bundleshttps://bizom.com/pricing/
  6. Integrationshttps://bizom.com/integration/
  7. Founders, funding, scalehttps://bizom.com/about/
  8. Page discoveryhttps://bizom.com/sitemap.xml

Opmetrix, reviewed 29 September 2026

  1. Commerce Vision home: Advantive note, productshttps://www.commercevision.com.au/
  2. Opmetrix overview, features, customershttps://www.commercevision.com.au/field-sales-tool
  3. Routing and GPShttps://www.commercevision.com.au/field-sales-tool/route-optimisation
  4. Retail executionhttps://www.commercevision.com.au/field-sales-tool/retail-execution
  5. Multi-brandhttps://www.commercevision.com.au/field-sales-tool/multi-brand-management
  6. B2B eCommercehttps://www.commercevision.com.au/field-sales-tool/commerce
  7. Onboarding and taskshttps://www.commercevision.com.au/field-sales-tool/why-opmetrix
  8. ERP integrationshttps://www.commercevision.com.au/field-sales-tool/integration
  9. Foodservice fithttps://www.commercevision.com.au/industries/foodservice
  10. Company historyhttps://www.commercevision.com.au/company

SimpliField, reviewed 29 September 2026

  1. YOOBIC platform overviewhttps://yoobic.com/
  2. SimpliField now part of YOOBIC, features, customershttps://yoobic.com/simplifield/
  3. Restaurant operations offerhttps://yoobic.com/industries/restaurants/
  4. Task management, dashboardshttps://yoobic.com/task-management/
  5. Communications featureshttps://yoobic.com/communications/
  6. Learning featureshttps://yoobic.com/learning/
  7. Integrations and APIhttps://yoobic.com/integrations/
  8. Pricing approachhttps://yoobic.com/pricing/
  9. Parent company backgroundhttps://yoobic.com/about/
  10. Security certificationshttps://trust.yoobic.com/