CPGvision vs Opmetrix

CPGvision is trade promotion management and revenue growth software for consumer packaged goods companies, built on Salesforce and sold by PSignite. Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others. Both are listed under CPG Sales, Trade Promotion & Retail Execution. They differ in audience, platforms and integrations.

Key differences

  • audience

    Not every audience is shared. Entries that only one product lists: CPGvision: Food and consumer goods brands managing trade spend; Opmetrix: Food and drink brands and brokers with field teams.

  • platforms

    Platform support differs. CPGvision: Web; Opmetrix: Web, iOS.

  • integrations

    CPGvision names 6 integrations and Opmetrix names 15 integrations. No partner appears in every list.

  • company background

    Founding years: CPGvision, 2012; Opmetrix, 2001. By headquarters, CPGvision (Naples, Florida, United States) and Opmetrix (Brisbane, Australia).

Side by side

CPGvision vs Opmetrix: side-by-side comparison from published vendor information
FieldCPGvisionOpmetrix
What it isCPGvision is trade promotion management and revenue growth software for consumer packaged goods companies, built on Salesforce and sold by PSignite.Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others.
Best forFood and consumer goods brands managing trade spend; Finance and deduction teams; Pricing and revenue growth managers; Brands selling through distributorsFood and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERP
Pricing modelQuote onlyQuote only
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWebWeb, iOS
CountriesNot publishedAustralia
LanguagesNot publishedNot published
Number of integrations615
CertificationsNot publishedNot published
Security practicesData encrypted at rest, with row-level encryption for sensitive data, and TLS 1.2 or higher in transit, Multi-factor authentication and login restrictions by time, area and IP address, US or EU data residency options; hosted in Salesforce, Heroku and AWS data centresNot published
Founded20122001
HeadquartersNaples, Florida, United StatesBrisbane, Australia
OwnerNot publishedAdvantive (the site says Commerce Vision is now an Advantive company); Commerce Vision acquired Opmetrix in April 2022
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by CPGvision

  • Crisp
  • Databricks
  • Datasembly
  • Oracle Netsuite
  • Retail Velocity
  • Salesforce

Named only by Opmetrix

  • Access Atache
  • Accredo
  • Acumatica
  • Advanced Business Manager
  • Cin7
  • Dynamics
  • Greentree
  • JIWA
  • Microsoft Dynamics
  • Microsoft Dynamics Nav
  • MYOB
  • SAP
and 3 more
  • Tencia
  • WIISE
  • Xero

Which to choose

CPGvision

Choose CPGvision if your business matches one of the audiences it is listed for: Food and consumer goods brands managing trade spend; Finance and deduction teams; Pricing and revenue growth managers.

Less suited to: Restaurants and other food service businesses: the product is aimed at consumer packaged goods manufacturers planning promotions with retail partners.

Opmetrix

Choose Opmetrix if you fit its listed audience: Food and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERP.

What we could not confirm

CPGvision

  • Any price or package fee (contact the vendor)
  • Contract length and renewal terms
  • Team size and funding
  • What each partner-page logo integrates with
  • Mobile apps and retail execution capabilities
  • Company-specific security certifications: the ISO and SOC lists on the security page belong to the infrastructure providers

Opmetrix

  • Any price or plan
  • Opmetrix's own founding year and team size
  • Native app names, Android support and hardware requirements
  • Security certifications
  • Contract terms
  • Countries beyond Australia

Go further

CPGvision profileOpmetrix profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

Opmetrix, reviewed 29 September 2026

  1. Commerce Vision home: Advantive note, productshttps://www.commercevision.com.au/
  2. Opmetrix overview, features, customershttps://www.commercevision.com.au/field-sales-tool
  3. Routing and GPShttps://www.commercevision.com.au/field-sales-tool/route-optimisation
  4. Retail executionhttps://www.commercevision.com.au/field-sales-tool/retail-execution
  5. Multi-brandhttps://www.commercevision.com.au/field-sales-tool/multi-brand-management
  6. B2B eCommercehttps://www.commercevision.com.au/field-sales-tool/commerce
  7. Onboarding and taskshttps://www.commercevision.com.au/field-sales-tool/why-opmetrix
  8. ERP integrationshttps://www.commercevision.com.au/field-sales-tool/integration
  9. Foodservice fithttps://www.commercevision.com.au/industries/foodservice
  10. Company historyhttps://www.commercevision.com.au/company