GreatVines vs Opmetrix

GreatVines is field sales and CRM software for beverage alcohol and consumer packaged goods suppliers and distributors, now sold under the Andavi Solutions name. Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others. Both are listed under CPG Sales, Trade Promotion & Retail Execution. Where the profiles show a difference, it is in audience, platforms and countries covered.

Key differences

  • audience

    The audiences they list differ. Listed for one product only, for example: GreatVines: Beverage alcohol suppliers with field sales teams; Opmetrix: Food and drink brands and brokers with field teams.

  • platforms

    Listed platforms: GreatVines: Web, iOS, Android, Windows; Opmetrix: Web, iOS.

  • countries covered

    GreatVines names 1 country and Opmetrix names 1 country. No country appears in every list.

  • integrations

    The integration lists differ. GreatVines names 3 integrations and Opmetrix names 15 integrations. No partner appears in every list.

  • company background

    Parent companies: GreatVines, Andavi Solutions Inc.; Opmetrix, Advantive (the site says Commerce Vision is now an Advantive company); Commerce Vision acquired Opmetrix in April 2022.

Side by side

GreatVines vs Opmetrix: side-by-side comparison from published vendor information
FieldGreatVinesOpmetrix
What it isGreatVines is field sales and CRM software for beverage alcohol and consumer packaged goods suppliers and distributors, now sold under the Andavi Solutions name.Opmetrix is a cloud field-sales and retail-execution app for sales reps and merchandisers who visit stores, used by food and drink suppliers and brokers among others.
Best forBeverage alcohol suppliers with field sales teams; Wine and spirits distributors; Brands managing national chain programmesFood and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERP
Pricing modelQuote onlyQuote only
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWeb, iOS, Android, WindowsWeb, iOS
CountriesUnited StatesAustralia
LanguagesNot publishedNot published
Number of integrations315
CertificationsNot publishedNot published
Security practicesNot publishedNot published
FoundedNot published2001
HeadquartersNot publishedBrisbane, Australia
OwnerAndavi Solutions Inc.Advantive (the site says Commerce Vision is now an Advantive company); Commerce Vision acquired Opmetrix in April 2022
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by GreatVines

  • GoodData
  • Nielsen TDLinx
  • Salesforce Lightning Platform

Named only by Opmetrix

  • Access Atache
  • Accredo
  • Acumatica
  • Advanced Business Manager
  • Cin7
  • Dynamics
  • Greentree
  • JIWA
  • Microsoft Dynamics
  • Microsoft Dynamics Nav
  • MYOB
  • SAP
and 3 more
  • Tencia
  • WIISE
  • Xero

Which to choose

GreatVines

Choose GreatVines if you fit its listed audience: Beverage alcohol suppliers with field sales teams; Wine and spirits distributors; Brands managing national chain programmes.

Less suited to: Restaurants and other food businesses: the vendor positions the platform for beverage alcohol and CPG suppliers and distributors.

Opmetrix

Choose Opmetrix if your business matches one of the audiences it is listed for: Food and drink brands and brokers with field teams; Foodservice distributors; Sales teams that already run an ERP.

What we could not confirm

GreatVines

  • Prices and contract terms
  • Founding year, headquarters, founders, funding, employee count
  • When GreatVines became part of Andavi Solutions
  • Security certifications
  • Languages
  • Countries beyond the United States

Opmetrix

  • Any price or plan
  • Opmetrix's own founding year and team size
  • Native app names, Android support and hardware requirements
  • Security certifications
  • Contract terms
  • Countries beyond Australia

Go further

GreatVines profileOpmetrix profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

Opmetrix, reviewed 29 September 2026

  1. Commerce Vision home: Advantive note, productshttps://www.commercevision.com.au/
  2. Opmetrix overview, features, customershttps://www.commercevision.com.au/field-sales-tool
  3. Routing and GPShttps://www.commercevision.com.au/field-sales-tool/route-optimisation
  4. Retail executionhttps://www.commercevision.com.au/field-sales-tool/retail-execution
  5. Multi-brandhttps://www.commercevision.com.au/field-sales-tool/multi-brand-management
  6. B2B eCommercehttps://www.commercevision.com.au/field-sales-tool/commerce
  7. Onboarding and taskshttps://www.commercevision.com.au/field-sales-tool/why-opmetrix
  8. ERP integrationshttps://www.commercevision.com.au/field-sales-tool/integration
  9. Foodservice fithttps://www.commercevision.com.au/industries/foodservice
  10. Company historyhttps://www.commercevision.com.au/company