DeVineWare vs Simplain

DeVineWare is a subscription service for wineries that tracks distributor and account-level sales depletions, inventory and customer contacts in one database. Simplain sells StreamCollab, a vendor collaboration platform for grocery retailers, wholesalers and distributors. Both are listed under CPG Sales, Trade Promotion & Retail Execution. They differ in audience, platforms and countries covered.

Key differences

  • audience

    The audiences they list differ. Listed for one product only, for example: DeVineWare: Small and medium wineries selling through distributors; Simplain: Grocery and supermarket chains.

  • platforms

    Listed platforms: DeVineWare: Web, iOS, Android; Simplain: Web.

  • countries covered

    DeVineWare names 1 country and Simplain names 4 countries. 1 country appears in every list.

  • integrations

    DeVineWare names 5 integrations and Simplain names 2 integrations. No partner appears in every list.

  • company background

    Founding years: DeVineWare, 2000; Simplain, 2007. Headquarters: DeVineWare, Sebastopol, United States; Simplain, Walnut, United States.

Side by side

DeVineWare vs Simplain: side-by-side comparison from published vendor information
FieldDeVineWareSimplain
What it isDeVineWare is a subscription service for wineries that tracks distributor and account-level sales depletions, inventory and customer contacts in one database.Simplain sells StreamCollab, a vendor collaboration platform for grocery retailers, wholesalers and distributors.
Best forSmall and medium wineries selling through distributorsGrocery and supermarket chains; Wholesalers and distributors managing many small suppliers
Pricing modelSubscriptionQuote only
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWeb, iOS, AndroidWeb
CountriesUnited StatesCanada, India, United Arab Emirates, United States
LanguagesEnglishNot published
Number of integrations52
CertificationsNot publishedNot published
Security practicesNot publishedNot published
Founded20002007
HeadquartersSebastopol, United StatesWalnut, United States
OwnerNot publishedNot published
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by DeVineWare

  • eCellar
  • eWinery
  • Nexternal
  • QuickBooks
  • VinNOW

Named only by Simplain

  • Oracle
  • SAP

Which to choose

DeVineWare

Choose DeVineWare if your business matches one of the audiences it is listed for: Small and medium wineries selling through distributors.

Less suited to: Breweries, distilleries and factories. The vendor says its databases are built for wineries, not breweries, distilleries or factories.

Simplain

Choose Simplain if you are in one of these groups: Grocery and supermarket chains; Wholesalers and distributors managing many small suppliers.

Less suited to: Single independent food outlets. The product is built for retailers, distributors and wholesalers with vendor networks and ERP back ends.

What we could not confirm

DeVineWare

  • Prices
  • Contract terms
  • Employee count
  • Funding
  • Security certifications
  • Standalone product and pricing pages (the site is one page)

Simplain

  • Price or plans
  • Named POS, accounting or e-commerce integrations
  • Security certifications
  • Team size and funding
  • Whether the product is delivered only as SaaS (About says SaaS since 2019-2020)
  • Legal entity name

Go further

DeVineWare profileSimplain profile

Other comparisons with these products

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.

DeVineWare, reviewed 29 September 2026

  1. Single-page site: products, partners, clients, contacthttps://www.devineware.com

Simplain, reviewed 29 September 2026

  1. Home pagehttps://www.simplain.com/
  2. StreamCollab overview and customer quoteshttps://www.simplain.com/streamcollab
  3. Trade fund management moduleshttps://www.simplain.com/streamcollab/trade-fund-management
  4. Master data moduleshttps://www.simplain.com/streamcollab/master-data-collaboration
  5. Operation automation moduleshttps://www.simplain.com/streamcollab/operation-automation
  6. Company history and officeshttps://www.simplain.com/about