Hot Pepper Gourmet vs OpenRice vs Wongnai vs Yelp for Business
Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit. OpenRice is a restaurant discovery and review platform in Hong Kong and other Asian cities. Wongnai is a Thai restaurant review and discovery platform. Yelp for Business is the owner-facing side of Yelp. All four are listed under Restaurant Discovery & Listing Management (business-facing). Where the profiles show a difference, it is in price, audience and platforms.
Key differences
price
Yelp for Business publishes a starting price of $129 (currency not stated) per month, billed annually. Hot Pepper Gourmet, OpenRice and Wongnai do not publish a starting price.
audience
Not every audience is shared. Entries that only one product lists: Hot Pepper Gourmet: Restaurants in Japan seeking new diners and online bookings; OpenRice: Restaurants in Hong Kong and nearby Asian markets; Wongnai: Restaurants and cafes in Thailand; Yelp for Business: Restaurants that want to be found on Yelp.
platforms
They do not run on the same platforms. Hot Pepper Gourmet: Web; OpenRice: Web, iOS, Android; Wongnai: Web, iOS, Android; Yelp for Business: Web, iOS, Android.
Side by side
| Field | Hot Pepper Gourmet | OpenRice | Wongnai | Yelp for Business |
|---|---|---|---|---|
| What it is | Hot Pepper Gourmet (ホットペッパーグルメ) is a Japanese restaurant search and booking site run by Recruit. | OpenRice is a restaurant discovery and review platform in Hong Kong and other Asian cities. | Wongnai is a Thai restaurant review and discovery platform. | Yelp for Business is the owner-facing side of Yelp. |
| Best for | Restaurants in Japan seeking new diners and online bookings; Small independent restaurants | Restaurants in Hong Kong and nearby Asian markets; Restaurants that want bookings from a diner audience; Independent restaurants needing a simple listing tool | Restaurants and cafes in Thailand; Shops that want to advertise to Thai diners | Restaurants that want to be found on Yelp; Restaurants that lose calls or bookings; Restaurant groups |
| Pricing model | Quote only | Quote only | Free listing, paid advertising (quote) | Subscription per location |
| Starting price | Not published | Not published | Not published | $129 (currency not stated) per month, billed annually |
| Free plan | Not published | Not published | Yes | Yes |
| Free trial | Not published | Not published | Not published | Yes |
| Contract | Not published | Not published | Not published | Not published |
| Platforms | Web | Web, iOS, Android | Web, iOS, Android | Web, iOS, Android |
| Countries | Japan | Hong Kong, Japan, Macau, Philippines, Singapore, Taiwan and 1 more | Thailand | Not published |
| Languages | Japanese | English, Simplified Chinese, Traditional Chinese | English, Thai | Not published |
| Number of integrations | 8 | Not published | 1 | 14 |
| Certifications | Not published | PCI DSS | Not published | Not published |
| Security practices | Not published | Not published | Not published | Not published |
| Founded | 2012 | Not published | 2010 | Not published |
| Headquarters | Tokyo, Japan | Not published | Bangkok, Thailand | Not published |
| Owner | 株式会社リクルートホールディングス (Recruit Holdings) | Not published | Merged with LINE MAN in 2020 under the name LINE MAN Wongnai | Not published |
| Last reviewed | 29 September 2026 | 29 September 2026 | 29 September 2026 | 29 September 2026 |
Integrations
No partner appears in every list.
Named only by Hot Pepper Gourmet
- Airシフト
- Airペイ
- Airメイト
- Airレジ
- Airレジ オーダー
- dポイント
- Pontaポイント
- レストランボード
Named only by OpenRice
OpenRice does not name any integrations in the material we reviewed.
Named only by Wongnai
- LINE MAN
Named only by Yelp for Business
- NCR Aloha
- ChowNow
- Delivery.com
- Dinerware
- EatStreet
- Grubhub
- Micros 3700
- Micros Simphony FE
- Olo
- POSitouch
- Punchh
- Squirrel systems
and 2 moreshow fewer
- Toast
- Xpient
Which to choose
Hot Pepper Gourmet
Choose Hot Pepper Gourmet if you fit its listed audience: Restaurants in Japan seeking new diners and online bookings; Small independent restaurants.
OpenRice
Choose OpenRice if you are in one of these groups: Restaurants in Hong Kong and nearby Asian markets; Restaurants that want bookings from a diner audience; Independent restaurants needing a simple listing tool.
Wongnai
Choose Wongnai if you fit its listed audience: Restaurants and cafes in Thailand; Shops that want to advertise to Thai diners.
Less suited to: Businesses outside Thailand. The site and business tools are in Thai and the consumer platform is described as a Thai platform.
Yelp for Business
Choose Yelp for Business if you are in one of these groups: Restaurants that want to be found on Yelp; Restaurants that lose calls or bookings; Restaurant groups.
What we could not confirm
Hot Pepper Gourmet
- Listing fees, booking fees and plan prices
- Contract term
- Airメイト function (named in case studies only)
- Which POS systems other than Air Register connect
- Security certifications
- App store listing for the Restaurant Board app
OpenRice
- Any pricing
- Named POS integrations
- Founding year, HQ, employee count and funding
- Named customers
- Contract terms
- Android app listing
- This profile covers the merchant offering, not the restaurant discovery consumer product
Wongnai
- Advertising prices
- Employee count
- Security certifications
- Whether the Wongnai Merchant App is on iOS and Android
- Current LINE MAN commission rates (the fee shown is from an older promotion page)
Yelp for Business
- Headquarters, founding year, founders, team size and funding (not stated on the vendor's site)
- Countries where the restaurant products are sold
- Contract minimum term and renewal terms (the Master Services Agreement text does not settle it)
- Security certifications
- Which integrations are available on which Guest Manager plan
Go further
Sources
Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.
Hot Pepper Gourmet, reviewed 29 September 2026
- Consumer site homehttps://www.hotpepper.jp
- Listing application pagehttps://www.hotpepper.jp/keisai/
- Service overviewhttps://www.hotpepper.jp/keisai/services/
- Case studieshttps://www.hotpepper.jp/keisai/case/
- Operator company profilehttps://www.recruit.co.jp/company/profile/
OpenRice, reviewed 29 September 2026
- Merchant homepage, markets, statisticshttps://biz.openrice.com/hk/en/index
- Bookinghttps://biz.openrice.com/hk/en/restaurants/booking
- Queuinghttps://biz.openrice.com/hk/en/restaurants/queuing
- RMShttps://biz.openrice.com/hk/en/restaurants/rms
- Takeawayhttps://biz.openrice.com/hk/en/restaurants/takeaway
- Scan-to-Order, PCI-DSShttps://biz.openrice.com/hk/en/restaurants/scan-to-order
- OpenRice Payhttps://biz.openrice.com/hk/en/restaurants/openricepay
- Vouchershttps://biz.openrice.com/hk/en/restaurants/voucher
- Advertisinghttps://biz.openrice.com/hk/en/restaurants/advertising
- Boosthttps://biz.openrice.com/hk/en/restaurants/boost
- Market insightshttps://biz.openrice.com/hk/en/restaurants/insights
- iOS app listinghttps://apps.apple.com/hk/app/openrice-biz/id1086545170
- Legal entity namehttps://www.openrice.com/info/tnc/OR-pp-en.html
Wongnai, reviewed 29 September 2026
- Homepage, app linkshttps://www.wongnai.com
- Company history, funding, founders, scalehttps://www.wongnai.com/about
- Wongnai for Business navigationhttps://www.wongnai.com/business
- Free listing and advertisinghttps://business.wongnai.com/
- LINE MAN delivery via Merchant Apphttps://business.wongnai.com/restaurant-management-system/
- Owner marketing articleshttps://www.wongnai.com/business-owners
- Wongnai POS features, hardware and priceshttps://www.wongnai.com/pos
- Registered address, tax ID, contactshttps://www.wongnai.com/contact
- News and LINE MAN contexthttps://www.wongnai.com/newsroom
Yelp for Business, reviewed 29 September 2026
- Homepage and product rangehttps://business.yelp.com
- Restaurant offering overviewhttps://business.yelp.com/restaurants/
- Restaurant pricing and planshttps://business.yelp.com/restaurants/yelp-restaurants-pricing/
- Ads and Upgrade Package pricinghttps://business.yelp.com/local-business-pricing/
- Free Business Pagehttps://business.yelp.com/products/business-page/
- Guest Manager features and trialhttps://business.yelp.com/restaurants/products/yelp-guest-manager/
- Yelp Host AI answeringhttps://business.yelp.com/restaurants/products/yelp-host/
- Integration partnershttps://business.yelp.com/restaurants/products/yelp-integrations/
- POS partnershttps://business.yelp.com/restaurants/solutions/point-of-sale-integration/
- Multi-location featureshttps://business.yelp.com/restaurants/solutions/multi-location/
- Owner mobile apphttps://business.yelp.com/business-mobile-app/
- Company about pagehttps://www.yelp.com/about


