CPGvision vs Simplain

CPGvision is trade promotion management and revenue growth software for consumer packaged goods companies, built on Salesforce and sold by PSignite. Simplain sells StreamCollab, a vendor collaboration platform for grocery retailers, wholesalers and distributors. Both are listed under CPG Sales, Trade Promotion & Retail Execution. Where the profiles show a difference, it is in audience, integrations and company background.

Key differences

  • audience

    Audience differs between the profiles. Listed by one product alone: CPGvision: Food and consumer goods brands managing trade spend; Simplain: Grocery and supermarket chains.

  • integrations

    CPGvision names 6 integrations and Simplain names 2 integrations. No partner appears in every list.

  • company background

    By founding year, CPGvision (2012) and Simplain (2007). Headquarters: CPGvision, Naples, Florida, United States; Simplain, Walnut, United States.

Side by side

CPGvision vs Simplain: side-by-side comparison from published vendor information
FieldCPGvisionSimplain
What it isCPGvision is trade promotion management and revenue growth software for consumer packaged goods companies, built on Salesforce and sold by PSignite.Simplain sells StreamCollab, a vendor collaboration platform for grocery retailers, wholesalers and distributors.
Best forFood and consumer goods brands managing trade spend; Finance and deduction teams; Pricing and revenue growth managers; Brands selling through distributorsGrocery and supermarket chains; Wholesalers and distributors managing many small suppliers
Pricing modelQuote onlyQuote only
Starting priceNot publishedNot published
Free planNot publishedNot published
Free trialNot publishedNot published
ContractNot publishedNot published
PlatformsWebWeb
CountriesNot publishedCanada, India, United Arab Emirates, United States
LanguagesNot publishedNot published
Number of integrations62
CertificationsNot publishedNot published
Security practicesData encrypted at rest, with row-level encryption for sensitive data, and TLS 1.2 or higher in transit, Multi-factor authentication and login restrictions by time, area and IP address, US or EU data residency options; hosted in Salesforce, Heroku and AWS data centresNot published
Founded20122007
HeadquartersNaples, Florida, United StatesWalnut, United States
OwnerNot publishedNot published
Last reviewed29 September 202629 September 2026

Integrations

No partner appears in every list.

Named only by CPGvision

  • Crisp
  • Databricks
  • Datasembly
  • Oracle Netsuite
  • Retail Velocity
  • Salesforce

Named only by Simplain

  • Oracle
  • SAP

Which to choose

CPGvision

Choose CPGvision if you fit its listed audience: Food and consumer goods brands managing trade spend; Finance and deduction teams; Pricing and revenue growth managers.

Our profile lists a weaker fit: Restaurants and other food service businesses: the product is aimed at consumer packaged goods manufacturers planning promotions with retail partners.

Simplain

Choose Simplain if you fit its listed audience: Grocery and supermarket chains; Wholesalers and distributors managing many small suppliers.

Weaker fit: Single independent food outlets. The product is built for retailers, distributors and wholesalers with vendor networks and ERP back ends.

What we could not confirm

CPGvision

  • Any price or package fee (contact the vendor)
  • Contract length and renewal terms
  • Team size and funding
  • What each partner-page logo integrates with
  • Mobile apps and retail execution capabilities
  • Company-specific security certifications: the ISO and SOC lists on the security page belong to the infrastructure providers

Simplain

  • Price or plans
  • Named POS, accounting or e-commerce integrations
  • Security certifications
  • Team size and funding
  • Whether the product is delivered only as SaaS (About says SaaS since 2019-2020)
  • Legal entity name

Sources

Facts on this page come from the pages below. Prices and features change, so confirm with each vendor before you buy.